Penn & Teller Explain Ball & Cups on Jonathan Ross 2010.07.09 (Part 2) – YouTube
This presentation of the cups and balls (a trick that is downright “*ancient*) isn’t just an incredibly graceful and concise primer on magic, but also on that triple-point of storytelling, narrative, and persuasion. It highlights the shared, emergent linchpin that’s vital to entertaining someone, explaining something to them, and getting them to see things the way you want them seen.
How wanna be a good writer? And I don’t mean “a good novelist” or “a good copywriter” or “a good essayist”–I mean good at all three, good at the stuff that’s way down below all of these visible structures, down in the roots? Then you could do much, much worse than watching this video over and over and over again.